Cotton (open) diaries #03.

*Kind Reminder* Our actions & behaviour at this end of the supply chain have a ripple effect on the entire chain.

In this article Subindu Garkhel, Senior Cotton and Textiles Lead at Fairtrade Foundation, addresses some urgent points that we also come across on a daily basis: "much of the international narrative on this crisis to date has overlooked many of the other very significant links within the fashion supply chain (...) referring to the cotton farmers, the ginners and spinners who are so often forgotten in the fashion debate and continue to be so in the face of this pandemic."

We echo her message: "support your direct suppliers and foster these partnerships. You can be instrumental in elevating the supply chain to a virtuous chain of support and solidarity. The people at the start of the chain are relying on your support."

It's about time we all take responsibility!

We personally feel stuck & powerless at times, but with Cotton Diaries I aim to show my support by highlighting the real value of the humans behind the cotton industry.

Are you a brand shareholder? CEO? Buyer? CSR? Cotton Trader? NGO? Influencer? Media?... Ask yourself: HOW CAN YOU PLAY YOUR ROLE, BETTER?

Ideas?

Please feel free to share your thoughts below or on this LinkedIn post

Keep safe,

The Cotton Diaries Team.